Alternative care discounts

Overview

Enjoy discounts on alternative care services from specialist healthcare providers participating in the ChooseHealthy® program. Start by visiting ChooseHealthy to find a partcipating provider. Then log in or register for your ChooseHealthy account and download the Provider Discount Certificate to present at your appointment.

You can also call (877) 335-2746 (TTY:711), 5 a.m. to 6 p.m., Monday through Friday.
 

Acupuncture services

Members receive 25% off services including:

  • Examinations
  • Acupuncture
  • Adjunctive therapeutic procedures

 

Chiropractic services

Members receive 25% off services including:

  • Examinations
  • Manipulative treatment
  • Adjunctive therapeutic procedures
  • X-rays
  • Supports and appliances

 

Therapeutic massage services

Members receive 25% off services including:

  • Deep tissue massage
  • Manual soft tissue therapy
  • Myofascial/trigger point therapy

 

This discount program is not a covered benefit of Blue Shield health plans and none of the terms or conditions of Blue Shield health plans apply. Some services offered through the discount program may already be included as part of your Blue Shield plan covered benefits; use your covered benefits prior to using the discount program. Blue Shield reserves the right to terminate this program at any time without notice. 

Alternative Care Discounts services are neither offered nor guaranteed under our contract with the Medicare program. In addition, they are not subject to the Medicare appeals process. Any disputes regarding these services may be subject to the Blue Shield grievance process. Should a problem arise with any value-added service, please call Customer Service at the number on your Blue Shield member ID card. Blue Shield reserves the right to terminate this program at any time without notice. 

Read the full disclaimer and trademark information.

All trademarks are the property of their respective owners. Blue Shield and the Shield symbol are registered marks of the BlueCross BlueShield Association, an association of independent Blue Cross and Blue Shield plans.

Alternative Care Discounts program is administered by or arranged through ChooseHealthy.® The ChooseHealthy program is provided by American Specialty Health Group, Inc. and ASH Technologies, Inc. (dba ASH Technologies of Delaware, Inc. in the state of Pennsylvania); all are subsidiaries of American Specialty Health Incorporated (ASH). ASH is an independent specialty health organization, offering musculoskeletal health provider networks and programs, fitness center networks and programs, and well-being solutions on behalf of health plans, employers, and other clients. ChooseHealthy is a federal registered trademark of ASH and used with permission herein. All rights are hereby reserved. 

Y0118_25_264A_C 05202025
H2819_25_264A_C Accepted 05252025

Page last updated 6/20/2025

© California Physicians' Service DBA Blue Shield of California 1999-2025. All rights reserved. California Physicians’ Service DBA Blue Shield of California is an independent member of the Blue Shield Association. Health insurance products are offered by Blue Shield of California Life & Health Insurance Company. Health plans are offered by Blue Shield of California.

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